GPS coordinates: 48 ° 50'29.3''N 2 ° 15'11''E
Patriotic and / or nostalgic and / or fetishist supporters have taken a deep moral blow. The club of the capital, Qatari version, has just triggered its naming operation to rename, by 2024, its mythical enclosure of the gate of Saint-Cloud. Naming: marketing operation which consists of replacing the famous name "Parc des Princes" in favor of a commercial name, in exchange for a fee. By way of example: Olympique Lyonnais plays at Groupama Stadium (3.5 million euros paid per year) and Olympique de Marseille in Orange Velodrome Marseille (2.7 million euros).
If the entry ticket for naming will necessarily involve international companies, such as the hotelkeeper Accor, for example – which already pays about 60 million euros a year to Paris-SG as a jersey sponsor – all not will be able to claim the name of the Parisian wall. The City of Paris, which will receive 3% of the future contract, will have a right of inspection. It may even refuse the choice of the Qatari presidency "If it turns out to be contrary to public order or morality, or if it is manifestly inappropriate to the image of the City of Paris. "
By 2024, there is no doubt that the debate on the opportunity of a naming will have the opportunity to ignite. In any case, nobody will know what would have thought Roger Taillibert, the scrupulous architect of a Parc des Princes inaugurated on May 25, 1972 – the first version had been built in 1897. Roger Taillibert was regularly consulted by leaders of Paris-SG and had a say in every renovation of the classified enclosure. He himself had validated a possible extension of 12,000 places. He died on October 3, 2019, at the age of 93.
Victory in the final of the 1984 European Football Championship, five Grand Slams of the XV of France in the Tournament of the five nations, finals of the French rugby championships and the French Cup of football, epic matches of the Paris-SG … partly thanks to its half-roof which keeps all its warm atmosphere, the Parc des Princes is a place of pilgrimage and sporting communion that its successor, the Stade de France (80 000 places against 48 000), has not managed to dethrone.
